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Back You are here: Home Local Business News Business News Spotlight On Business Spotlight On Business: Squigley’s Ice Cream & Treats

Spotlight On Business: Squigley’s Ice Cream & Treats

Serving Over 4,050 Flavors of Homemade Ice Cream and Specialty Desserts for Over 13 Years!

 The Shoppes at Squigley’s® is located at 208 S. Lake Park Boulevard in Carolina Beach.

Saying The Shoppes at Squigley’s® is just ice cream or a gift shop is like saying Shakespeare is just literature, college is just books or the Internet is just for bored inactive kids. July was National Ice Cream Month but at Squigley’s everyday is Ice Cream Day!  They make over 4,000 real ice cream flavors every day plus their 24 dairy-made hard ice cream flavors.  How about fresh-frozen strawberries with coconut and pineapple that tastes like a strawberry Pina Colada?  Or try a Baklava Squigley or a Fire and Ice Squigley made with Tabasco® powder that only Squigley’s has the local rights to use (friends in high places!).  If Squigley’s were open every day of the year, which it’s not, you could have a different Squigley custom make flavor every day for over 11 years and its inclusions add considerably to ice cream’s sensory appeal.   
Squigley’s also makes their thick milkshakes, big sundae’s, single to triple dip cones and huge banana splits the way they were make when your Mom & Dad were kids, not sold by weight but by quality.  You’ll love their hand-made waffle cones rolled in front of your eyes.  Each one contains a natural ingredient from the meticulously cured fruit of a tropical Madagascar orchid.  The aroma wafting through the ice cream parlor is so powerful that customers coming for the first time are captivated. Squigley’s even plug up the waffle cone with a fresh marshmallow so it won’t leak on your clothes. That’s called a lagniappe, something extra, like the cake cone holders, the coupons for the two gift stores, the Squigley stickers, the printed and gauze bags, the Zebra jewelry boxes, the ample seating, the many salutes to the military, a historical collection of over 400 original pictures of the area, entertaining indoor lighting for the kids, the abundance of both ice cream and gift store items that NOBODY HAS OR EVER WILL HAVE because of their exclusive agreements with crafters, artists, and suppliers all over the free world.        
Squigley’s look at things differently because they’re not just an ice cream parlor but your personal flavor development partner.  Here you only get Real Ice Cream, not just a frozen dessert, in more flavors than any other dessert retailer. There has been a lot of press on the third resurgence of frozen yogurt after dying several times since the 1970’s. Frozen yogurt’s resurgence began in 2007 when a Korean company called Red Mango opened in CA.  Gelato has tried to sustain itself also, being invented in the 1500’s. Both are frozen industrial desserts.  Real ice cream, from cows, has been around since medieval times and enjoys well over 80% of the real ice cream demand in the USA; because it’s an inexpensive indulgence that has less fat and carbohydrates than French fries or cheeseburgers or pizza. 
Squigley’s also provides great customer service and jobs for local high-school, college students and seniors.  Self-service soft serve shops have fewer employees and low labor costs, like gas stations where you do all the work, but at Squigley’s you learn the names of your personal server, like you did when gas station attendants pumped your gas, cleaned your windows, and checked your oil.  At Squigley’s, you are waited on with the customized and pampered service you deserve. This service is not new for Ann and Joe, owners of Squigley’s.  Joe left Corporate America after 25 years with a division of Unilever, owners of Ben & Jerry’s®, to work for a Westport, Ct. consulting company.  His first contract was to reorganize Popsicle®, now also owned by Unilever.  After starting the one and only Squigley’s 18 years ago, the Coen’s know the ice cream business.
In addition, Squigley’s Gift Gallery, above the ice cream parlor, and Squigley’s Handbag and Sunglass Shack, behind the “big store”, offer hundred’s of gift, resort, décor and jewelry items.  The “Shack” alone has over 1,000 pairs of sunglasses priced one for $10.00, two for $18.00, and three for $26.00 each with a free case.  In addition, there are over 300 fashionable handbags at $20-50.00 plus many more items.  These items are not like mass marketers items but over the top designs priced less than the big named brands and a higher quality than the cheap ones that may be bad for either your eyes or your skin.
Squigley’s Gift Gallery jewelry collection is a highlight with their customers because it’s so extensive.  Over 1,000 pieces of individually selected, many one-of-a-kind jewelry made by USA crafter's, manufacturers and many pieces from foreign democratic countries, avoiding China as much as possible, are featured.  They even have Tagua, jewelry hand carved in the Amazon by indigenous people, made out of a nut and colored using rainforest plants and flowers.  Check out the Kitty’s Creations frogs at wholesale prices!  Sterling silver set Larimar bought directly, not through a wholesaler and therefore less expensive than other stores, leads this rare jewelry selection.  Ann and Joe started working with the Larimar mine in the Dominican Republic 30 years ago.  Fashion or travel jewelry, purchased by women who want to accessorize their everyday or occasion clothing, is on the rise.  At Squigley’s, their jewelry looks as good up close as it does from far away. 
Squigley’s is special and has many important points of differentiation. Passion:  They have a passion for the business, the items sold, the employees, and their quality of customer service.  Entertainment: The 400 historical pictures, the old Boardwalk souvenir banners, the pictures and bio of the girls, the signs, the funny candy and timely items for sale.  There are even items on display which are over 400 million years old that fascinate the kids.  Memories:  In a few years Squigley’s may well have its second generation of employees when the daughter of a long-ago teen employee works there.  Already they have employees who have worked there for many years.  Women come back to buy replacement handbags, jewelry, and décor they bought years ago and want more.  Family: Squigley’s is a family destination.  There are popular items for newlyweds, grandparents, new parents, kids, Moms and Dads, students, military, and used in every room in the house, the pool area, deck, kitchen, den, study, man cave, bedroom and even bathroom.  The WOW factor:  Squigley’s defines itself by stopping people in their tracks with it’s unique selections, customer service, ambiance and unbridled determination to be the best it can be.Ann and Joe thank you in advance for visiting The Shoppes at Squigley’s and wish you a great, rewarding and safe vacation season.                    


Squigley’s® Shade Shack is located behind Squigley’s® Ice Cream & Treats.